How to achieve the coveted #1 search-engine-results throne and retain the crown

If you need to do something different, you will have to expect changes. Your knowledge base and experience have gotten your company this far. Going further, you can not rely upon what you already know. If you are going to effectively market digitally, you have to be relevant. Other than new technology or a ground-breaking discovery, climbing up the ladder of search engine results could take too long.

Are your search actions like mine? I hit enter for whatever I searched, then skip past the sponsored results, and look at the top five to ten organic results. This is a very common practice. You need to be in the top five to ten results for your products or services' growth. Getting to #1 is done with a targeted approach by artificial intelligence (AI).

AI, as applied in this sector, is simply trying to provide the most applicable results as quickly as possible. Whether it is selling, buying, or asking questions, AI will use previously confirmed results or a principle of greatest probability with given rules and data. AI really likes to use the relationships it already has, and when acquiring a search engine optimization (SEO) agency, you should find one with a track record of filling #1 results like https://kingkong.co/seo-agency/.

A comprehensive and well-rooted SEO firm has built digital relationships that are like bright lights to AI. Drawing the attention of AI with frequency helps you to be the topic of predictive SEO. Gaining the competitive edge over market contenders will be accomplished by unleashing AI to reveal all their moves. AI can also reveal market trends, predicting user or customer popularity shifts. We need to be at the intersection of readiness and variable customer desire.

Since the 90s, AI has been learning, and the entire time we have been focused on gaining activity through clicks and, more recently, the buzzword has been traffic. Conversation quality or interaction between your customers and your landing page/ website, leading to satisfaction, is what AI is looking for now. AI is romantic. It likes to see happy relationships.

Relationships are built on connections. Finding employment placement often relies upon connections as well. That is why effective link building is vital. They are your digital marketplace relationships. You want to have the best possible digital “references” on your market “resume”. These references will give you access to potential clients who are not familiar with your company.

Poor references will send you uninterested potential customers who were linked for the wrong reason, and only give you bad data.

Content links on quality reference sites will render buildable relationships with long-term loyalty and high lifetime value to your company.

Not you, I, or anyone else wants to constantly shift their customer loyalty to yet another unknown entity; endlessly looking for one company, just one, that will deliver as they promise with pride and consistency. When newly exposed potential customers land on your page, be prepared to be that for them.

The leading trend for the homepage is video guides to your products and services. When they land, they should immediately find an introductory video that guides them into your site. Create a series of short informational videos on your goods and instructional videos for further site navigation. Make them easy to find, understand, and use. The last resort is text for them to read. At a minimum, offer voice files to welcome and escort visitors.

Another level of customer interaction is to record a video answer for all of your frequently asked questions (FAQ) sections. A video includes your tone and warmth of conversation towards them. Be professional, kind, welcoming, and relatable. You can expect a continuous cycle of learning and adapting to trends.

That comprehensive company we discussed earlier, the one that lifts companies to the #1 search result, will have a cycle of learning and AI language model updates. Because AI is learning also at a rate of +600 times per year. That frequency of updating will increase as it too is automated from accurate and usable data provided by guess who, AI.  

Can you willfully allow your competition a greater market share? You do not have time to wait. Your company does not have the time to be committed to 24-hour vigilance. You can not possibly squeeze a new, highly technical language or subject matter of study into your life schedule. What will help you the most is an SEO agency that will solve those problems and help you climb the search results.

This is your livelihood and that of your employees, family, and future. You should not entrust it to an agency that is not totally transparent. I want an SEO agency that will teach me the language of AI and “tricks of the trade”. There are several benefits to a vendor investing the time to educate their customers on practices, strategies, raw data analysis reports, and how to translate them into market forecasting.​

The level of importance to so many involved requires your due diligence into an SEO agency's proven practices, and feedback from regulatory agencies and customers alike. Also, are their experiences and results applicable to your sector and industry? This is becoming less and less an issue as effective AI application is not limited to industry but also to methods, as discussed.

Launching your marketing across platforms is the last consideration I will propose. To bolster customer and market fluctuation resilience, spread your brand across Google, Bing, DuckDuckGo, Baidu, Yandex, Ecosia, and more. If you are ready to scale, you are not restricted to your state, timezone, nation, language, or continent for potential customers.

AI will boost your brand 24 hours a day, around the world in English, French, Chinese, Hindi, or Basque if a person is searching for anything you and your SEO agency have sequestered as your keywords. All internet highways will lead to your landing page; the rest is up to your product and service quality to retain a high lifetime value for each relationship.